Fostermore

Caruso Company Produces Foster Care TV PSA


San Francisco video production group, Caruso Company produced a recent PSA TV campaign for Better World Advertising and Illinois based FosterKidsAreOurKids.org. Through vignettes of the homeless and prisons, the spots depict the stark potential that a large percentage of foster children can end up forgotten by society. But these bleak images are countered by a series of poignant and powerful portraits and messages from the kids in the piece that ask the viewer “Where’s The Love”?

Foster Kids Are Our Kids (Credits)

Title: “Where’s The Love”
Agency: Better World Advertising, S.F.
Director: Robert Caruso
Director Of Photography: Steve Condiotti
Editor: Connor Mcdonald
Post: Beast S.F.
Music: Pollen Music Group